SLO TRIBUNE BACKGROUND
Who is the San Luis Obispo Tribune?
- The SLO Tribune is a daily newspaper for San Luis Obispo County, Central California.
- Established in 1869, with a rich history in the local community.
- Covers local news, sports, entertainment, business, and opinions.
- Provides insights into community events and regional developments.
- Evolved to include digital platforms, catering to a wider audience.
1. Holistic Current State Analysis
Navigation Confusion
- Difficult to distinguish between different sections such as 'edition' and 'section’.
- Semantics and icons across navigation are unclear.
- Unnecessary pages included in navigation
Redundancy and Clarity
- Information and links repeated in unnecessary contexts.
- Titles and labels change across pages and some are confusing such as ‘My Content.’
User Interface Inconsistency
- Inconsistencies in the UI, such as a mix of outdated and current design elements.
- Lack of explanations and appropriate icon choice that stays consistent in meaning and style across the application.
- Mix of scrolling mechanisms and text hierarchy.
2. Initial meeting
Prior to fulling understanding the current state of the app we needed to get an idea of our client’s pain points and places they would like to see improvement within the app. We also had to consider technological and leadership constraints to take into account of our design process.